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100% PURE™ BEAUTY BLOG

Your source for natural beauty trends, guides, and education

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Featured Blog Link: 5 Minute Sunset Makeup Looks
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5 Minute Sunset Makeup Looks Featured Blog Link: 5 Minute Sunset Makeup Looks
Get inspired by golden hues and toasty tones for summer
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Makeup
Blog Feed Article Feature Image Carousel: Natural Makeup Tutorial: A Step-by-Step Guide to a Fresh-Faced Look

Natural Makeup Tutorial: A Step-by-Step Guide to a Fresh-Faced Look

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Blog Feed Article Feature Image Carousel: Discover the Benefits of Tinted Moisturizers for a Natural Look

Discover the Benefits of Tinted Moisturizers for a Natural Look

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Blog Feed Article Feature Image Carousel: Transitioning to Natural Makeup: A Step-by-Step Guide for Every Woman

Transitioning to Natural Makeup: A Step-by-Step Guide for Every Woman

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Blog Feed Article Feature Image Carousel: Eco-Friendly Lashes: The Surprising Benefits of Switching to Organic Mascara

Eco-Friendly Lashes: The Surprising Benefits of Switching to Organic Mascara

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Blog Feed Article Feature Image Carousel: Decoding Makeup Shelf Life: When It's Time to Bid Goodbye

Decoding Makeup Shelf Life: When It's Time to Bid Goodbye

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Blog Feed Article Feature Image Carousel: Make Your Foundation Look Flawlessly Natural Every Time

Make Your Foundation Look Flawlessly Natural Every Time

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Blog Feed Article Feature Image Carousel: Is

Is "Clean Makeup" the New "Natural Makeup"?

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Blog Feed Article Feature Image Carousel: How To Get Natural Matte Makeup

How To Get Natural Matte Makeup

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Blog Feed Article Feature Image Carousel: Day to Night Natural Makeup Look

Day to Night Natural Makeup Look

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Blog Feed Article Feature Image Carousel: Effortless Definition: Mastering the Art of Natural Eyeliner

Effortless Definition: Mastering the Art of Natural Eyeliner

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Blog Feed Article Feature Image Carousel: How to Choose the Best Natural Cosmetics for Your Skin Type

How to Choose the Best Natural Cosmetics for Your Skin Type

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Blog Feed Article Feature Image Carousel: Discover Your Perfect Pout: Natural Lipstick Shades for Every Skin Tone

Discover Your Perfect Pout: Natural Lipstick Shades for Every Skin Tone

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Blog Feed Article Feature Image Carousel: Organic Makeup Ingredients

Organic Makeup Ingredients

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Blog Feed Article Feature Image Carousel: Reclaim Your Skin: The Benefits of Using Natural Makeup for Sensitive Skin

Reclaim Your Skin: The Benefits of Using Natural Makeup for Sensitive Skin

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Blog Feed Article Feature Image Carousel: Find Your Perfect Natural Lip Balm

Find Your Perfect Natural Lip Balm

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Blog Feed Article Feature Image Carousel: How to Add Volume to Lashes

How to Add Volume to Lashes

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Blog Feed Article Feature Image Carousel: What Our Natural Lipsticks Are Made of

What Our Natural Lipsticks Are Made of

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Blog Feed Article Feature Image Carousel: 13 Natural Makeup and Skin Care Swaps

13 Natural Makeup and Skin Care Swaps

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Blog Feed Article Feature Image Carousel: 5 Reasons Why 100% PURE’s Fruit Pigmented® Cocoa Butter Matte Lipstick Belongs in Your Makeup Kit

5 Reasons Why 100% PURE’s Fruit Pigmented® Cocoa Butter Matte Lipstick Belongs in Your Makeup Kit

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Blog Feed Article Feature Image Carousel: Clean Beauty, Better Lashes: Why Switching to Natural Mascara Can Benefit Your Health and Your Look

Clean Beauty, Better Lashes: Why Switching to Natural Mascara Can Benefit Your Health and Your Look

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Blog Feed Article Feature Image Carousel: The Clean Mascara Handbook: Your Essential Guide to Healthy and Gorgeous Lashes

The Clean Mascara Handbook: Your Essential Guide to Healthy and Gorgeous Lashes

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Blog Feed Article Feature Image Carousel: Clean Beauty Makeup Tutorial: How to Achieve a Natural Look

Clean Beauty Makeup Tutorial: How to Achieve a Natural Look

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Blog Feed Article Feature Image Carousel: Find Your Perfect Natural Lipstick

Find Your Perfect Natural Lipstick

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Blog Feed Article Feature Image Carousel: How to Apply Under Eye Concealer

How to Apply Under Eye Concealer

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Blog Feed Article Feature Image Carousel: Design a Look That’s All About the Eyes

Design a Look That’s All About the Eyes

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Blog Feed Article Feature Image Carousel: The Importance of Mascara in Achieving a Flawless Makeup Look

The Importance of Mascara in Achieving a Flawless Makeup Look

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Blog Feed Article Feature Image Carousel: Mascara 101: How to Choose the Right Formula for Your Lashes

Mascara 101: How to Choose the Right Formula for Your Lashes

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Blog Feed Article Feature Image Carousel: The History of Lipstick & What is Lipstick Made Out of?

The History of Lipstick & What is Lipstick Made Out of?

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Blog Feed Article Feature Image Carousel: Fruit Pigmented® Makeup Palette Guide

Fruit Pigmented® Makeup Palette Guide

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Blog Feed Article Feature Image Carousel: BB Cream vs. CC Cream - What’s the Difference?

BB Cream vs. CC Cream - What’s the Difference?

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Blog Feed Article Feature Image Carousel: 3 Steps To Get A Holiday Glow

3 Steps To Get A Holiday Glow

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Blog Feed Article Feature Image Carousel: Achieve Long, Voluminous Lashes With these Mascaras

Achieve Long, Voluminous Lashes With these Mascaras

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Blog Feed Article Feature Image Carousel: The Sad Truth About Makeup Wipes

The Sad Truth About Makeup Wipes

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Blog Feed Article Feature Image Carousel: 5 Small Changes To Level Up Your Makeup

5 Small Changes To Level Up Your Makeup

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Blog Feed Article Feature Image Carousel: 6 Essential Lip Shades To Try This Fall

6 Essential Lip Shades To Try This Fall

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Blog Feed Article Feature Image Carousel: 5 Makeup Trends We’re Ready To Say Goodbye To

5 Makeup Trends We’re Ready To Say Goodbye To

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Blog Feed Article Feature Image Carousel: How to Get Thick & Elongated Lashes

How to Get Thick & Elongated Lashes

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Blog Feed Article Feature Image Carousel: Face Primer - Why You Need to Add it to Your Makeup Routine

Face Primer - Why You Need to Add it to Your Makeup Routine

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Blog Feed Article Feature Image Carousel: How To Choose The Best Lipstick For Your Skintone

How To Choose The Best Lipstick For Your Skintone

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Blog Feed Article Feature Image Carousel: Makeup Showdown: Siren Eyes vs. Doe Eyes

Makeup Showdown: Siren Eyes vs. Doe Eyes

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Blog Feed Article Feature Image Carousel: The 100% PURE Gift Guide For Every Occasion

The 100% PURE Gift Guide For Every Occasion

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Blog Feed Article Feature Image Carousel: Find Your Tinted Moisturizer Soulmate

Find Your Tinted Moisturizer Soulmate

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Blog Feed Article Feature Image Carousel: Top 100% PURE picks for Labor Day 2022

Top 100% PURE picks for Labor Day 2022

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Blog Feed Article Feature Image Carousel: Everything You Need to Know About Lip Blushing

Everything You Need to Know About Lip Blushing

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Blog Feed Article Feature Image Carousel: Contouring 101: The Complete Guide to Shaping Your Face

Contouring 101: The Complete Guide to Shaping Your Face

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Which Cosmetic Ingredients Are Linked to Cancer?
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Which Cosmetic Ingredients Are Linked to Cancer?
Cosmetic ingredients to avoid for your health and wellness
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RECENT POSTS
Blog Feed Recent Posts Article: Why Every Top Beauty Guru is Obsessed with Cleansing Milk – And You Should Be Too!

Why Every Top Beauty Guru is Obsessed with Cleansing Milk – And You Should Be Too!

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Blog Feed Recent Posts Article: Why You Need To Try This Body Scrub Routine ASAP!

Why You Need To Try This Body Scrub Routine ASAP!

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Blog Feed Recent Posts Article: How To Use Vitamin C in Your Skincare Routine

How To Use Vitamin C in Your Skincare Routine

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Blog Feed Recent Posts Article: Revitalize Your Skin: How to Choose and Use the Right Body Scrub

Revitalize Your Skin: How to Choose and Use the Right Body Scrub

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BEFORE YOU CHECKOUT

Unlock Free Samples

GET 2 FREE SAMPLES WITH ANY $25 PURCHASE.

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Multi Vitamin Serum Sample Packet

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Multi Vitamin Serum Sample Packet

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Charcoal Clay Cleanser Sample Packet

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Charcoal Clay Cleanser Sample Packet

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Hydra Drench Cream Sample Packet

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Hydra Drench Cream Sample Packet

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Kelp & Mint Shampoo Sample Packet

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Kelp & Mint Shampoo Sample Packet

Hydrating and invigorating shampoo gently purifies while adding bounce, body, and luster. Kelp thickens and strengthens while seaweed collagen adds shine.

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Hand Sanitizer Gel Sample Packet

Available in US only. Unavailable for expedited shipping.

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Hand Sanitizer Gel Sample Packet

Fragrance-free gel sanitizer that helps reduce disease-causing bacteria while providing lasting hydration with aloe vera juice.

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Sample Packet Postcard: Tinted Moisturizer: Light/Medium

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Sample Packet Postcard: Tinted Moisturizer: Light/Medium

Ultra hydrating tinted moisturizer made with aloe and cucumber juice, pigmented by fruit. Refreshes skin while providing dewy, light-medium coverage.

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Fruit Pigmented® Full Coverage Water Foundation: Medium/Tan

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Fruit Pigmented® Full Coverage Water Foundation: Medium/Tan

This foundation sample packet includes Luminous Primer and Fruit Pigmented® Full Coverage Water Foundation shades: OLIVE 3.0 / NEUTRAL 3.0 / OLIVE 4.0 / NEUTRAL 4.0

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Sample Packet Postcard: 2nd Skin Foundation: Light/Tan

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Sample Packet Postcard: 2nd Skin Foundation: Light/Tan

Ultralight serum foundation looks and feels like a second skin. Fruit pigmented® formula offers anti-aging benefits, medium-full coverage, and a satin finish.

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Blood Orange Shower Gel Sample Packet

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Blood Orange Shower Gel Sample Packet

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Luminous Primer Sample Packet

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Luminous Primer Sample Packet

This primer uses light reflective pigments to make skin look more radiant, enhance luminous foundations, and blur imperfections.

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Tinted Moisturizer: White Peach Sample Packet

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Tinted Moisturizer: White Peach Sample Packet

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Burdock & Neem Shampoo Sample Packet

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Burdock & Neem Shampoo Sample Packet

Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair.

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2nd Skin Foundation: Shade #2 Sample Packet

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2nd Skin Foundation: Shade #2 Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Green Tea EGCG Cream Sample Packet

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Green Tea EGCG Cream Sample Packet

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Mattifying Primer Sample Packet

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Mattifying Primer Sample Packet

Skin healthy ingredients make this the perfect makeup primer for both face and eyes, to soften and smooth skin before you apply makeup.

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