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100% PURE™ line of natural skin care products wouldn’t be complete without natural serums! Whether you’ve got dry, oily, acnegenic, sensitive or aging skin, we’ve got a natural serum (not to mention natural face cleansers) specially formulated to give your skin the deeply penetrating pick-me-up it needs to look and feel its best.

Don’t let your clean beauty routine end with a great serum, though! Our virtual shelves are stocked with the natural face masks and natural makeup designed to make your skin look as good as it feels. Top off your gorgeously glowing skin with the right face makeup (how can you say no to these face primers?) and your only regret will be not finding 100% PURE™natural beauty products sooner!

What is a Face Serum, Anyway? 

Simply put, face serums are a type of skincare product specially formulated to deliver specific results depending upon the skin concern. They are thin in texture, which helps them penetrate deeper levels of your skin. Face serums are comprised of highly concentrated active ingredients like vitamins A and C, niacinamides, retinol and coenzyme Q10, a collagen boosting powerhouse.

Face Serums & Your Beauty Routine

Scrub away bumps, flakes and dead skin with the vitamin rich face scrubs. Afterwards, restore nutrients and hydration to your beautiful skin with the natural face masks formulated with ingredients aimed at helping dehydrated, tired and acne prone skin.

How to Choose the Right Serum

If you’re serious about achieving specific results with your skin, it’s time to add a serum to your routine. So which serum is right for you? Of course, that all depends on your mission.

Complexion Perking

If your complexion is in need of perking, it’s time to call upon the skin-brightening powers of vitamin C, niacinamide, shiitake mushroom, licorice, bearberry and a handful of potent antioxidants to combat discoloration for more luminous skin. For your most captivating complexion ever, we recommend the Fermented Rice Water Serum, Vitamin C Serum, and Brightening Serum.

Dry Skin Slaying

Send dry skin packing with the Restorative Sea Culture Replenishing Serum. This natural serum is filled to the brim with potent ingredients like seaweed polysaccharides, hyaluronic acid, yeast ferment, algae and chia gel water for long-lasting, deeply hydrated skin.

Anti-Aging 

Restore your skin to its former glory with our brigade of anti-aging super serums. Specially formulated with collagen-boosting and skin tone-evening ingredients like vitamins C, E, D3, CoQ10 and retinol, our anti-aging serums aren’t just great, they’re utterly fantastic. For the best anti-aging serums, we recommend the Multi-Vitamin & Antioxidants PM Serum and Facial Oil, Vitamin C serum and Dark Spot Remover.

No matter what your skin concerns, 100% PURE™ has the natural serums you need to give your skin the fighting chance it needs to look its best.

SHOP OUR INCREDIBLE SELECTION OF NATURAL SERUMS TODAY FOR HEALTHIER-LOOKING SKIN YOUR FUTURE SELF WILL THANK YOU FOR!

Read More

Related blog post: Skin Absorption and Natural Skin Care Products

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Multi Vitamin Serum Sample Packet

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Multi Vitamin Serum Sample Packet

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Charcoal Clay Cleanser Sample Packet

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Charcoal Clay Cleanser Sample Packet

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Hydra Drench Cream Sample Packet

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Hydra Drench Cream Sample Packet

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Kelp & Mint Shampoo Sample Packet

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Kelp & Mint Shampoo Sample Packet

Hydrating and invigorating shampoo gently purifies while adding bounce, body, and luster. Kelp thickens and strengthens while seaweed collagen adds shine.

Hand Sanitizer Gel Sample Packet

Available in US only. Unavailable for expedited shipping.

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Hand Sanitizer Gel Sample Packet

Fragrance-free gel sanitizer that helps reduce disease-causing bacteria while providing lasting hydration with aloe vera juice.

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Sample Packet Postcard: Tinted Moisturizer: Light/Medium

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Sample Packet Postcard: Tinted Moisturizer: Light/Medium

Ultra hydrating tinted moisturizer made with aloe and cucumber juice, pigmented by fruit. Refreshes skin while providing dewy, light-medium coverage.

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Fruit Pigmented® Full Coverage Water Foundation: Medium/Tan

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Fruit Pigmented® Full Coverage Water Foundation: Medium/Tan

This foundation sample packet includes Luminous Primer and Fruit Pigmented® Full Coverage Water Foundation shades: OLIVE 3.0 / NEUTRAL 3.0 / OLIVE 4.0 / NEUTRAL 4.0

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Sample Packet Postcard: 2nd Skin Foundation: Light/Tan

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Sample Packet Postcard: 2nd Skin Foundation: Light/Tan

Ultralight serum foundation looks and feels like a second skin. Fruit pigmented® formula offers anti-aging benefits, medium-full coverage, and a satin finish.

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Peach Bisque Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Tinted Moisturizer: Golden Peach Sample Packet

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Blood Orange Shower Gel Sample Packet

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Blood Orange Shower Gel Sample Packet

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Luminous Primer Sample Packet

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Luminous Primer Sample Packet

This primer uses light reflective pigments to make skin look more radiant, enhance luminous foundations, and blur imperfections.

Tinted Moisturizer: White Peach Sample Packet

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Tinted Moisturizer: White Peach Sample Packet

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Burdock & Neem Shampoo Sample Packet

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Burdock & Neem Shampoo Sample Packet

Purifying formula unclogs pores, stimulates circulation, and alleviates dryness, itching, and flaking. With added hydration for healthier scalp and hair.

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2nd Skin Foundation: Shade #2 Sample Packet

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2nd Skin Foundation: Shade #2 Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #3 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #4 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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2nd Skin Foundation: Shade #5 Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Tinted Moisturizer: Sand Sample Packet

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Green Tea EGCG Cream Sample Packet

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Green Tea EGCG Cream Sample Packet

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Mattifying Primer Sample Packet

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Mattifying Primer Sample Packet

Skin healthy ingredients make this the perfect makeup primer for both face and eyes, to soften and smooth skin before you apply makeup.

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